By 2020, Nike intends to double sales in the Jordan Brand division to $4.5 billion.
The store, which is located at 32 South State St., contains multiple levels with products dedicated entirely to Nike's Jordan brand.
Fans packed the store, purchasing as many shoes as they can get their hands on.
"I love the store, it's decorated nicely, it's a great experience. I got to see a lot of the shoes that are not out yet," said John Taylor, who has waited in line since Tuesday.
"It's definitely a crazy experience, they have a great variety of sneakers, I'm definitely coming back around," said Devon Dale, a shopper.
Sunday, October 25, 2015
NEWS: MICHAEL JORDAN STORE OFFICIALLY OPEN IN CHICAGO
By 2020, Nike intends to double sales in the Jordan Brand division to $4.5 billion.
The store, which is located at 32 South State St., contains multiple levels with products dedicated entirely to Nike's Jordan brand.
Fans packed the store, purchasing as many shoes as they can get their hands on.
"I love the store, it's decorated nicely, it's a great experience. I got to see a lot of the shoes that are not out yet," said John Taylor, who has waited in line since Tuesday.
"It's definitely a crazy experience, they have a great variety of sneakers, I'm definitely coming back around," said Devon Dale, a shopper.
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